How To Choose The Right Custom Umbrella?
The custom umbrella is one of the most effective promotional items. With its large branding area, universal utility, and long lifespan, it provides maximum visibility for a brand. Whether intended for clients, employees, or used at events, the advertising umbrella remains an essential medium. Discover our tips for choosing the right one.
Why invest in custom umbrellas for a business?
Giving a custom umbrella to clients or employees is an excellent marketing strategy. Unlike many promotional items, an umbrella is truly useful and has long-term use. Each use is an opportunity to showcase your logo or message in highly frequented areas.
A promotional umbrella has three major advantages:
- Maximum visibility due to a large branding surface.
- Real usefulness as an umbrella is always welcome in case of rain.
- Durability, with a lifespan longer than that of most traditional promotional items.
Investing in a custom umbrella means offering a practical gift while sustainably enhancing your brand's recognition.
What type of umbrella should you choose?
To select your promotional umbrella, it is also important to determine the intended use and the target audience. For mass distribution, the foldable umbrella remains the most practical solution. It is lightweight, inexpensive, and especially easy to carry, which is particularly appealing to the general public.
If you are targeting prestigious clients or partners, the golf umbrella is more suitable. It is sturdy, elegant, and offers a very large branding surface. Finally, the automatic umbrella is attractive for its ease of use and is perfectly suited for an urban audience.
Each type of promotional umbrella thus meets a specific need: simply choose the model that fits your goal and budget.
What is the most durable umbrella?
If you are looking for a sturdy umbrella, opt for a wind-resistant model with fiberglass ribs. This material is both flexible and strong, allowing it to withstand gusts of wind better than steel or aluminum. A fiberglass structure prevents the canopy from inverting, ensuring protection even in harsh weather conditions.
For maximum durability, also prefer a thick fabric (at least 190T) and a reinforced shaft. These features ensure better longevity, even with frequent use.
Why choose an eco-friendly umbrella?
Today, the public is very attentive to the CSR policies of companies. It is therefore important to consider the carbon footprint of your customizable umbrella when making your choice. To meet this need, industry specialists now offer umbrellas designed in a more responsible manner.
Most of these models are made from recycled materials, including a polyester canvas made from collected and transformed plastic. In addition to reducing environmental impact, these umbrellas retain the same qualities of durability and protection as a traditional model.
