Véraison Festival 2025: Three Medieval And Epicurean Days In Châteauneuf-du-pape
Craving a timeless weekend, a glass of Châteauneuf in hand with the clinking of armor as background noise? Head to the Fête de la Véraison, which celebrates its 40th anniversary this year!
A Symbolic Anniversary: 40 Years of Medieval Passion
From August 1st to 3rd, 2025, Châteauneuf-du-Pape dons its festive attire to celebrate the 40th edition (yes, two Covid years have disrupted the count) of La Véraison. Born in 1985, this event has grown to become one of the oldest medieval festivals in France today. The occasion is twofold: to pay tribute to Pope Clement VI – who visited the fortress in the 14th century – and to acknowledge the critical period when grapes turn red in the vineyards. A historical and wine-related gesture that fits perfectly with the village's DNA.
The Veraison: When the Vine Meets the Middle Ages
The term "véraison" refers to the moment when the berry changes color, indicating that maturity is nearing. In the rows of Grenache and Syrah, the grapes turn from green to purple; in the cobblestone alleys, visitors travel from the 21st to the 14th century. Every first weekend of August, more than 20,000 curious onlookers (2023 figure, tourist office) flock to admire parades, tournaments, and stalls. With nearly 10 million wine tourists per year in France, Châteauneuf benefits from a growing enthusiasm for experiences that blend terroir, heritage, and live entertainment.
An XXL Program for Time Travel
Medieval market with 100 stalls (10am-10pm)
Knight encampments, coin striking workshops, crossbow demonstrations
Musical wanderings: Scottish bagpipes from Claymor Clan, farandoles by Cie Saboï...
Grand finale fireworks on Sunday at 9:30 pm
From morning until night, the alleys will resound with Celtic percussion, the crackling of embers, and the laughter of newly dubbed children.
Three days of total immersion (even the merchants join in the spirit).
Tasting at the fountain: the epicurean spirit of Châteauneuf
It's impossible to talk about Veraison without mentioning the legendary AOC Châteauneuf-du-Pape. With your "tasting entry" bracelet (€10 for three days, glass included), you'll be able to taste wines from over 20 estates: powerful reds, surprising whites, single-vineyard cuvées... All, of course, in moderation. According to Inter Rhône, the local vineyard exports 60% of its production; thus, this festival is a rare opportunity to enjoy the wines on site and to converse directly with the winemakers.
13 troops to ignite the blaze – sometimes literally
Between sips, there's no chance of boredom! The fauns of Arteflammes leap about, the Baladins de Méliador breathe fire, and the Milice de Sembadelle keeps watch over the city.
Special mention to the Compagnons du Gras Jambon, kings of Renaissance revelry, whose Saturday night concert promises to make the cobblestones of the Fontaine square dance.
A decidedly family-oriented celebration
Châteauneuf also thinks of the younger ones: educational farm, knighthood ceremonies, wooden games, vegetable dyeing workshops... All activities that attract families (42% of the audience last year). Strollers can move around easily, and several free parking lots surround the heart of the village.
Practical information: prices, access, tips
Rates: €5 for a simple bracelet (valid for 3 days), free for under 18s. Pre-sale tasting at €6 until 07/31 at the Tourist Office - smart! The A7 and Avignon TGV station (20 min by car) make it easy to come from Lyon, Paris, or Marseille. Consider carpooling; a dedicated BlaBlaCar parking is planned at the south entrance.
Feasting: From Embers to the Giant Brazier
This year, the novelty that's tantalizing taste buds is called Le Gueuleton des Alpes. On the menu: suckling pig roasted on a spit, smoked heirloom vegetables in a giant smoker, and sauces made with local honey. Add the Panisso and medieval taverns, and you get a complete taste experience, from fresh young white wine to traditional waffles.
The final clap under the Provençal stars
Sunday, 9 PM: all the troops come together for a final procession. We sing (the official song by Guy Bonnet is taken up in chorus), we toast, and then the sky ignites; the ruined castle provides a backdrop for a fireworks display that reflects off the Rhône.
We leave with memories, spices, sometimes a few bottles... and the desire to return the following year.
Nota Bene: La Véraison attracts a lot of people; opt for comfortable shoes and plan for a hat (the average temperature in early August hovers around 32°C, according to Météo France for ten years running).
